The Community Broadcasting Association of Australia (CBAA) has launched a game-changing feature for Australian artists, offering real-time tracking of their airplay across community radio stations through the Australian Music Radio Airplay Project (AMRAP). Powered by ACRCloud, this new tool allows artists to see exactly where and when their music is being played on community radio, giving them instant access to valuable airplay data in real time.
Any artist with music uploaded to amrap.org.au after November 2024 can view and leverage this data to build relationships within the vast network of community stations, where you often hear new Australian music first. It’s a dynamic and effective way for artists to target new opportunities, optimise touring and engage with their growing fanbase. With a large percentage of community radio’s 5 million weekly listeners citing Australian music as a reason to tune in, this exciting update highlights the power of community radio in Australia’s music scene.
Filipino and Murrawarri musician Dobby said of AMRAP’s new airplay tracker:
“AMRAP has always been on the front foot of sharing and supporting Australian music. Now, thanks to this new feature we’re able to more accurately reflect the flow and trend of Australian music, and that is a really valuable tool for all of us, for listeners and creators alike. I’m very thankful that we have people in music bodies like AMRAP to be able to continue supporting in this way. It’s really innovative and inspiring.”
This initiative was funded in part by the Australian music rights management organisation APRA AMCOS.
About ACRCloud
ACRCloud is a comprehensive Automatic Content Recognition (ACR) provider which provides music recognition, broadcast monitoring, second screen interaction, copyright compliance, audience measurement, data de-duplication and offline recognition solution with audio fingerprinting technologies.
About APRA AMCOS
Produced in partnership with APRA AMCOS, AMRAP now provides accurate airplay reports from 100 stations nationally to APRA AMCOS in support of Australasian creators.
